Charger, Challenger and 300 all receive high rankings in this year’s J.D. Power APEAL study.
Vehicles from across the Chrysler Group lineup received high rankings from the recent J.D. Power and Associates APEAL study. Found within the SRT lineup, the Dodge Charger and Challenger along with Chrysler's 300 were all ranked highly by a recent study from the acclaimed market researcher. Topping the list are the Dodge Charger and Challenger in the "Large Car" and "Midsize Sporty" categories, respectively. The Chrysler 300 finishes second behind the Charger in "Large Car" segment.
"This year's study results are a clear indication that Chrysler Group's focus on quality, design and performance is being recognized and appreciated by customers," said Doug Betts, Senior Vice President of Quality for Chrysler Group. "We listen to our customers continually implement changes to our vehicles to meet, and exceed, their needs."
The APEAL (Automotive Performance, Execution and Layout) study assesses the gratification of owning and driving a new vehicle within the first 90 days of purchase. The evaluation is based on owner feedback covering more than 80 vehicle attributes. Its goal is to measure the gratification of owning the new vehicle and measures customer satisfaction accordingly.
These high rankings are a true testament to the level of quality customers can expect from each vehicle in the Chrysler Group and SRT lineup. Real-world evaluations from customer-owned vehicles provide great insight to what can be expected from owning an SRT. Check out our Owner Profile section, with customer testimonials and stories from SRT owners.